The Right Way to Do Local SEO for Contractors

If you’re a contractor, your local audience is your lifeline. People in your city probably make up the majority of your target audience. As a result, you need to focus your marketing efforts on engaging these individuals. Local search engine optimization (SEO) is the process of increasing your search engine rankings for local customers. Here […]
Guide to Digital Branding for Contractors and How It Can Help Your Business Succeed

When you hear “digital branding,” you probably think of a logo or a website design. In reality, digital branding goes much further than that. Digital branding encompasses your brand’s image, reputation, and story within a digital space. Your brand sets you apart from the other contractors in your area and gives potential customers a reason […]